The importance of RSS feeds not only to those that want to keep up to date on topics but is very useful for webmasters that provide the news. The reason this is helpful is that a RSS feed notifies the readers of your website when you upload new content. The process is completely out of your hands. You will not have to send out emails each time you add a new story, photo, or post. The feed will send out to all those that have subscribed to your content.
Along with this, search engines will send out the feed so anyone interested in the topic can find the information quickly. Once those interested read the content, they can also subscribe to your feed. What this does is provide you with more traffic that is interested in topic. If you own a business or sell any type of product a RSS feed will ensure you get the word out on new products, events, or sales that you may have. This will of course, bring in loads of traffic wanting to purchase your products.
No matter the reason, RSS feeds are important to anyone that releases information or blog posts as it will put the information in the hands of your readers quickly. This will give your loyal readers the chance to have the information as soon as you upload the content. The more keyword rich content you post, the more the search engines will love your feeds and give you higher rankings for your keywords. When you receive higher rankings, you become known as an expert in your field or industry, which of course will bring more traffic. Targeted traffic is just what you want in order to sell your products or services or just to keep like-minded individuals visiting your website.
There are many things that can be sent to your subscribers via RSS feeds including event lists, pod casts, notifications of new products, change logs, alerts, updates, local news, and national news to name a few. With this powerful tool, your subscribers will enjoy your posts and stay loyal to your company as you are providing pertinent interesting topics they enjoy. Best of all, you are providing them with an easy way to stay up to date without checking every hour or so to see if anything new has been posted. RSS feeds are important to keep all of your readers up to date with an easy way to know what is happening in one location.